Our Circulation Manager job description includes the responsibilities, duties, skills, education, qualifications, and experience.
About the Circulation Manager role
The Circulation Manager is responsible for managing the circulation of newspapers and other publications, ensuring that the materials are correctly distributed and delivered on time. This includes overseeing distribution routes and planning, monitoring delivery, and troubleshooting issues. The Circulation Manager also handles customer service inquiries and resolves any complaints related to delivery.
Role Purpose
The purpose of a Circulation Manager is to oversee the circulation of publications, such as newspapers, magazines, and journals. This role involves managing the distribution of products, tracking and analyzing sales, and developing strategies to increase circulation numbers. The Circulation Manager also works to ensure timely delivery of materials, as well as to monitor customer service and subscription renewals. The Circulation Manager is responsible for maintaining relationships with vendors and other stakeholders, such as advertisers and distribution partners. This role also involves developing marketing plans to promote products and services.
Circulation Manager Summary
The Circulation Manager is responsible for the management and oversight of all newspaper circulation activities. This includes ensuring that all subscriptions, single-copy sales, and other circulation-related activities are managed in an efficient and cost-effective manner. The Circulation Manager will also be responsible for developing and implementing effective strategies to increase circulation and overall readership. The Circulation Manager is also responsible for managing a team of circulation staff and developing plans to optimize the workflow and effectiveness of the department. Other duties may include providing customer service to subscribers, preparing reports and analyzing circulation data, and managing promotional activities.
Circulation Manager Duties
- Manage the circulation and promotion of publications, products and services
- Develop and implement circulation strategies for print and digital media
- Negotiate and manage contracts with vendors and suppliers
- Monitor and analyze circulation and subscription trends
- Coordinate with other departments to ensure successful product launches
- Develop and manage budgets and financial plans
- Evaluate marketing campaigns and adjust strategies to ensure objectives are met
- Establish and maintain positive relationships with customers
Circulation Manager Skills
- Familiarity with circulation software
- Knowledge of subscription services
- Proficiency with Microsoft Office Suite
Circulation Manager Requirements
- Manage a circulation department and coordinate the distribution of publications
- Develop strategies to increase circulation
- Maintain records of circulation and financial operations
- Monitor customer service standards and respond to customer inquiries
- Recruit, train and manage staff
- Develop relationships with vendors
- Analyze market trends and adjust tactics to maximize sales
Personal Traits
- Strong organizational skills
- Excellent communication abilities
- Ability to work independently and as part of a team
- Proficiency in Microsoft Office
- Experience with digital publishing systems